What top CMOs have to tell us.
We are all drowning in work, and to say that it’s hard to keep up with what strategies leading marketers use, is an understatement. The CMO Podcast, hosted by Jim Stengel former CMO of Procter & Gamble, can help. Since Stengel was CMO of the largest brand marketing company in the world, he gets a […]
Convincing your boss to invest more in marketing
We are living in a time of rampant uncertainty with marketing budgets under enormous pressure to deliver more for every dollar spent. Salesforce’s 8th Annual “State of Marketing Report” offers valuable insight into what comes next. Here are a couple of highlights. 👉🏼 CMOs cite customer preferences and expectations as the #1 influence on digital […]
AMADC Celebrates Black History Month
This year AMADC celebrates all African Americans and the courage it takes to become successful. Maryland’s new Governor Wes Moore is a wonderful example of those who persevere. He is the first black governor of Maryland and only the sixth in our nation’s history. He sent out a letter recently to his supporters and explained, “Last month, I was sworn […]