Tell the Stories Hiring Teams Want to Hear
As marketers, we know how important brands are. When it comes to developing one for ourselves, particularly with the pressure of job hunting, it’s more challenging. As the CEO of “You,” you know that what you do and don’t do, say and don’t say, and how others perceive you, form the basis of your personal […]
The Insider’s Guide to Job Search (During a Pandemic)
Dear Marketer-in-Transition, We feel your pain. Landing a new job during an economic downturn is challenging, and social distancing only adds to the complexity. We hosted free online programming in April, but as the shut down continues and the unemployment rate continues to rise, we wanted to do more. We looked for ways we could […]
Nominate your Genius for the 2020 Genius Campaigns Awards
What’s a genius marketing campaign? It’s the campaign that made you really proud. It was exceptional. Your genius marketing campaign hit Schopenhauer’s description of genius. And changed everything.